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Colorful road in the city of Schiedam. |
Location:
Overschiesestraat in Schiedam, The Netherlands.
Dimensions:
950 x 4,5 meters.
Materials:
Two layers of latex emulsion paint, applied with
an airless machine.
The city of Schiedam has been the poorest city in
The Netherlands for a long time and still is one
of the poorest. This route is supposed to become
the new entrance to the city centre. In anticipation
to this fact, Schiedam now has its Yellow Brick
Road, which according to the legend leads to glory
and fortune.
From the new central station a yellow "red
carpet" is rolled out towards the city centre.
The Overschiesestraat blinks as if it's golden and
its effect is quite surprising. It throws a new
pespective on the the situation: this street will
never be the same again... |
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